From The (Contest Queen)
How to Deal With an Overfull Email Inbox
Abbey sent me this question: I know sponsors deserve some return on the money they spend offering contests - so it is REALLY an advantage to winning to agree to sign up for their emails, [...]
Track Your Sweepstakes Wins
... and your contest wins ... and your competition wins ... and your giveaway wins ... Even though there is a legal definition difference between a lottery, sweepstakes, and contest, I use the words interchangeably. [...]
Make 2025 a Lucky Prize Filled Year
On January 1st, 2011, I began the annual practice of blogging a personal review. It's a good way to reflect on the previous year, review your goals, and determine how to improve for the upcoming [...]
Conflicting Meta Promotional Guidelines
The Instagram account blockage issue was discussed in yesterday's Virtual Contest Club Meeting. As we talked, I looked up the Instagram Promotional Guidelines, believing they had changed. The clause regarding not being allowed to ask [...]
How to Avoid Being Blocked on Instagram
This article was initially sent out as an article in my newsletter, The Winning Edge. However, the post I created to share it on my Contest Queen Facebook Business Page was deemed to be spam! [...]
When There is a Contest Glitch
It happened again. This isn't the first time and won't be the last. Why? Because advertising agencies and marketing departments are run by people—human, fallible people who are doing their best every day, and sometimes [...]
35th Annual National Sweepstakes Convention
Usually, I blog each day of the Annual National Sweepstakes Convention and share my adventures hanging out with 300-1000 fellow sweepers. However, this year, it was in Las Vegas (can you say 'non-stop fun'), [...]
Yes, There are Sweepstakes Conventions!
When people find out there are SWEEPSTAKES conventions, the first thing they ask me is: What happens at the event? The Cliff Notes are: A sweepstakes club offers to host and run the event (yes, [...]
Why it’s Important to Read the Sweepstakes Rules
This is a contest pet peeve of mine because I am also a Sweepstakes Marketer. Companies running in-store or receipt-based giveaways do not always inform their front-line staff. The staff knows a contest is being [...]